The “Appification” of HR

The “Appification” of HR

Are you ready to increase employee engagement and communication?  There’s no better way than eni’s BalanceBenefits Mobile App!  It puts “All Your Benefits In The Palm of Your Hand!” and, it’s driven by Life Events!!

With nearly two-thirds of Americans owning a smart phone, mobile devices have become a “key entry point to the online world” (Pew Research Center, 2015).   In fact, mobile devices have become increasingly prevalent – there are “over 5.2 billion mobile devices and 1.6 billion smart phones as compared to 789 million laptops and 743 million desktop PCs” (Kleiner Perkins Caulfield Byers 2015).  The use of smart phones goes well beyond texting and calling, smart phones are increasingly being used by individuals to “navigate a wide range of life events” (Pew Research Center, 2015).

Thus, it should be no surprise that mobile apps were on Josh Bersin’s mind at the 2015 HR Tech Congress. The “appification of everything” for HR was the first item on the list in his presentation “10 Tech Trends HR Cannot Ignore” (2015 HR Tech Congress).  Indeed, a recent SHRM article found that mobile apps help busy HR professionals with recruiting, performance, time and attendance, and analytics (SHRM 2012). No wonder Bersin called mobile applications a “step-change” for HR (2015 HR Tech Congress).  However, Bersin also noted that the purpose for HR software has shifted from being “systems of management” to “systems of engagement” (Forbes, 2014). Employees are increasingly using HR software for “self service” rather than tapping HR managers as employee management tools (Forbes 2014).

Why consider using a mobile application for benefit functions for employees?  Perhaps one important reason is that a recent study found that a “desire for mobile communications among employees” for benefit information is on the rise (MetLife 2015). This “mobile movement” finds employees being increasingly interested in a mobile application for managing benefits (30%), benefit enrollment information (26%), as well as learning and education (25%). (MetLife 2015). As over half of these same employees (53%) indicated that they “need more help understanding how their benefits work or how benefits meet their needs”, and a mobile app for benefit functions can help meet this identified need. (MetLife 2015).  Indeed, perhaps because employees did not understand their benefits, nearly 42% also indicated that they “did not believe they used their benefits effectively.” (MetLife 2015)  Effective communication about benefits to employees through a mobile app can help employees both understand and use their benefits appropriately.

With eni's Balance Benefits mobile app, employees can access ALL of their benefits with one simple app.  With the tap of the screen employees can:
  • View all available benefits
  • Access information on all benefits
  • Review benefit FAQs
  • Receive important benefit reminders
  • Live chat with a Benefit Information Specialist
  • Explore how their benefit package can support life events such as marriage, buying a home, finding childcare, travel, and much more
  • Receive a customized Integrated Benefit Report
  • Win prizes just for learning more about their benefits

Learn more about our benefits engagement mobile app and software by reviewing BalanceBenefits on our website.  You can also request a complimentary demo of our mobile app, order “Beyond Benefits” by Gene Raymondi, CEO and industry thought leader, watch our quick video, or simply send us an email requesting more information.

We look forward to helping with your benefit needs!

Subscribe Here!